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What Are Affordable Marketing Tactics For Self-Published Authors?

Chuck Morgan Crime Fiction Author

Affordable marketing tactics can make a significantly boost your self-published book's visibility without draining your wallet. As a self-published author, you have several cost-effective strategies at your fingertips to help you reach your target audience and build a loyal reader base. In this blog post, we'll explore practical and affordable marketing techniques tailored just for you, allowing you to promote your book effectively and maximize your returns while staying within your budget.

Understanding Your Audience

Your ability to connect with readers hinges on understanding your audience. Knowing who your readers are will help you tailor your marketing efforts and create an interesting author brand. This means diving deep into their preferences, needs, and motivations. When you understand your audience well, you can engage them effectively, making your marketing more successful and your writing more appealing.

Identifying Target Readers

The first step in reaching your audience is identifying your target readers. Who are they? What genres do they enjoy? Researching reader demographics and preferences can guide you in crafting your marketing strategy. Use tools like surveys, social media analytics, and reader reviews to gather this valuable information.

Tailoring Your Message

Understanding your audience enables you to tailor your message effectively. This means choosing the right tone, style, and content that resonates with your target readers. By speaking directly to their interests and challenges, you can craft marketing materials that not only attract but also engage them.

At the core of effectively tailoring your message is empathy. Put yourself in your readers' shoes: what do they seek in a book? What emotions do they want to experience? Use this insight to create promotional content, social media posts, and author interactions that truly speak to their needs. When your messaging reflects an understanding of your audience, it builds trust and encourages them to invest in your work.

Leveraging Social Media

If you’re a self-published author, leveraging social media can significantly enhance your visibility and connect you with your audience. It's a budget-friendly way to promote your work and engage potential readers. By sharing insights about your writing process, discussing themes in your book, or offering sneak peeks, you can cultivate a loyal community around your brand. Use your unique voice to build genuine relationships that foster readership and support.

Choosing the Right Platforms

Before stepping into social media marketing, consider which platforms align best with your audience. Depending on your book's genre and your target demographic, platforms like Instagram, Twitter, or Facebook may suit you well. Research where your potential readers gather and focus your efforts there to maximize your engagement and reach.

Engaging with Followers

Across your social media presence, it’s vital to engage actively with your followers. Respond to comments, take part in discussions, and ask for feedback on your work. Building a rapport with your audience not only fosters loyalty but also encourages them to share your content, expanding your reach.

Engaging with your followers can lead to valuable insights about their preferences and interests, which can inform your future writing and marketing strategies. By asking questions, running polls, or hosting live sessions, you can create an interactive environment that makes your audience feel valued. When your readers see you as approachable and responsive, they are more likely to recommend your work and become enthusiastic advocates for your books.

Building an Author Website

You need a professional author website to establish your online presence and connect with your readers. This platform not only shows your work but also serves as a hub for your marketing efforts. A well-designed website allows you to share updates, sell books, and engage with your audience, ensuring you can grow your following without significant costs.

Essential Features

Above all, your author website should include crucial features such as an engaging homepage, an about page, a blog to share insights, and a contact form for readers. Ensure you have a dedicated section for your books, complete with buy links and reviews. Social media links, an email newsletter signup, and a professional design will enhance your image.

SEO Basics for Authors

Basics of SEO can dramatically improve your website’s visibility in search engines. By optimizing your site with relevant keywords, including descriptive titles and meta descriptions, you can attract more visitors. Consistent blogging improves your site's content, allowing search engines to recognize its value, which boosts your rankings.

With a focus on SEO, you can drive organic traffic to your author website. Start by conducting keyword research to identify terms your potential readers might search for. Incorporate these keywords naturally throughout your site, especially in your blog posts and book descriptions. Regularly updating your content signals to search engines that your site is active and relevant, resulting in better visibility in search results.

Using Email Marketing

Despite the rise of social media, email marketing remains a powerful tool for self-published authors. It allows you to communicate with your audience, share vital updates about your work, and foster a community of engaged readers. By effectively using email, you can enhance your marketing efforts without stretching your budget.

Building a Mailing List

About 70% of consumers prefer receiving promotional content through email over other channels. Start by creating a signup form on your website or social media platforms to capture potential readers' email addresses. You can offer exclusive content, such as a free chapter or a sneak peek into your writing process, to reward signups and grow your mailing list organically.

Crafting interesting Newsletters

By developing engaging newsletters, you can keep your audience informed and entertained while promoting your books. Focus on delivering value to your readers by sharing updates, helpful tips, or interesting stories related to your writing journey.

Using storytelling techniques in your newsletters can significantly increase reader engagement. Share anecdotes from your writing process, insights into your book's themes, or inspiration behind your characters. Ensure each newsletter includes clear calls to action, inviting readers to purchase your latest book, leave a review, or share your content with friends. This approach not only helps maintain your readership, but can also drive sales and foster a loyal community around your writing.

Collaborating with Other Authors

To expand your reach and engage new audiences, consider collaborating with other authors. By joining forces, you can create opportunities for mutual growth, sharing insights, resources, and marketing efforts that can amplify your visibility. Collaborations can be as simple as featuring each other's work on social media, taking part in author interviews, or even combining forces for larger marketing campaigns, allowing you to access each other's readership and build a supportive community.

Cross-Promotion Strategies

Among the most effective ways to collaborate are cross-promotion strategies. You can promote each other's books through various channels, such as newsletters, blogs, or social media. This not only introduces your work to new audiences but also enhances your credibility by associating with fellow authors who share similar interests and genres.

Joint Events and Book Tours

Any collaboration can lead to exciting opportunities, such as joint events and book tours. By organizing events together, you can draw larger crowds and create a dynamic experience for attendees, while reducing the costs of promoting the event and securing venues.

Hosting joint book signings or readings can significantly boost your visibility and allow you to leverage each other's fan bases. By partnering with authors who write in similar genres, you can create a cohesive theme that attracts readers interested in the subjects you both explore. Combining resources for virtual and in-person events can enhance the experience, making it fun and engaging for your audience, driving book sales, and building long-lasting connections in the literary community.

Exploring Blogging and Guest Posting

For self-published authors, blogging and guest posting can be effective and budget-friendly marketing tactics. By creating a blog, you can share insights on your writing process, discuss themes from your work, and engage with your audience. Guest posting on other authors or industry-related blogs not only broadens your reach but also connects you with new readers who share your interests.

Establishing Authority through Content

Below, establishing authority is imperative for building trust with your readers. By consistently producing high-quality content on your blog, you position yourself as an expert in your niche. This reliability can help draw in a loyal reader base, enhancing your credibility as an author.

Finding Guest Posting Opportunities

Around the web, many platforms exist where you can guest post. Look for literary blogs, writing forums, and websites related to your genre that accept contributions. This can not only increase your visibility but also enhance your professional connections within the writing community.

Considering your options, actively seek writing communities on social media or forums where guest posting is encouraged. You can also explore websites like Medium or blogging networks that welcome contributions. Research authors in your genre and identify where they have guest posted for additional leads. A well-crafted pitch that highlights how your writing aligns with their audience can lead to successful collaborations, expanding your reach and establishing your authority further.

Final Words

Employing affordable marketing tactics can significantly enhance your visibility as a self-published author. By leveraging social media, engaging in collaborative promotions, and using email marketing, you can create meaningful connections with your audience without breaking the bank. Focus on building your author brand through consistent messaging, targeted content, and community involvement. Ultimately, the key is to remain adaptable and persistent in your approach, allowing you to reach potential readers and grow your readership organically.

https://chuckmorganbooks.com

How Can Email Marketing Help You Build A Reader Base For Your eBooks?

Chuck Morgan Crime Fiction Author

You can harness the power of email marketing to grow your reader base for your eBooks. By creating targeted campaigns, you can engage with potential readers, keep them updated about your latest releases, and foster a sense of community around your work. In this post, we’ll explore strategies to leverage email marketing, discuss how to build your subscriber list, and enhance your relationship with readers, ultimately increasing the visibility and success of your eBooks.

Understanding Email Marketing

As an author, you may find that email marketing offers a unique opportunity to connect directly with your readers. This powerful tool allows you to share news, insights, and promotional content with your audience, ensuring that your voice is heard amidst the vast noise of the internet. Email marketing can cultivate a loyal reader base that eagerly awaits your next release.

Definition and Importance

Between social media, blogs, and websites, email marketing stands out as one of the most effective ways to engage your audience. It involves sending targeted messages to a list of subscribers who have opted to receive updates from you. The importance lies in creating a direct line of communication that helps you nurture relationships and grow your readership.

Benefits for Authors

Between building your brand and fostering reader engagement, email marketing offers a multitude of benefits for authors. It enables you to deliver personalized content that resonates with your specific audience segment, driving more interest in your eBooks. It provides analytics that help you understand subscriber preferences, ensuring your future campaigns are more effective and tailored to your readers’ desires.

It also allows you to inform your audience about new releases, promotions, or events, keeping them engaged in your work. By consistently providing value through your emails, you establish trust and credibility with your readers. This not only encourages loyalty but can also lead to increased sales of your eBooks as your audience becomes more invested in your journey as an author. A well-crafted email list can be invaluable during book launches or promotions, helping to maximize your reach and impact.

Building an Email List

You need a solid email list to engage your audience and promote your eBooks. Having direct access to your readers through email allows you to share valuable content, exclusive updates, and personalized messages that keep them interested in your work. A well-curated email list not only helps you reach out to potential buyers but also fosters a loyal community around your writing.

Strategies for List Growth

Below are some effective strategies to grow your email list. Start by offering valuable content, such as free chapters, writing tips, or exclusive insights for email subscriptions. Leverage social media platforms by promoting your sign-up forms and taking part in relevant online discussions. Consider collaborating with other authors or bloggers to tap into their audience and expand your reach.

Incentives for Subscribers

By providing interesting incentives, you can encourage more people to subscribe to your email list. Offering unique bonuses like free eBooks, access to exclusive webinars, or discounts on future purchases can attract potential readers and build anticipation for your work.

It’s imperative to design your incentives thoughtfully to match the interests of your target audience. Consider what value you can provide that will resonate with potential subscribers. By making your incentives appealing, you establish a strong first impression, increasing the likelihood of converting casual visitors into loyal readers and customers.

Crafting Interesting Content

It’s crucial to create content that not only captures attention but also builds a connection with your audience. Engaging content reflects your voice and values while addressing your readers’ needs. Balance promotional material with informative articles, tips, and insights that resonate with your audience. This approach encourages readers to see your emails as valuable resources, driving them to explore your eBooks further.

Writing Engaging Newsletters

Any newsletter you send should have a clear purpose and captivating subject lines. Use storytelling techniques, share personal experiences, and incorporate visuals to create an emotional connection. Tailoring your message to your audience’s interests will keep them excited about your upcoming eBooks and engaged with your brand.

Promotional Techniques for eBooks

After establishing a rapport with your audience, it’s time to introduce effective promotional techniques for your eBooks. Use limited time offers, sneak peeks, and exclusive content to encourage your readers to act. Highlighting the unique aspects of your ebook, such as its benefits and value, will intrigue your audience and entice them to make a purchase.

Writing interesting promotional content involves showcasing your eBook’s benefits while maintaining authenticity. Share testimonials and act as an expert on your subject to create trust. Consider hosting webinars, offering free previews, or curating themed email series that ties back to your eBook’s content. These strategies will better position your ebook, enticing your audience to convert into loyal readers.

Segmentation and Personalization

Unlike a generic email blast, effective segmentation and personalization enable you to connect more deeply with your audience. By categorizing your subscribers based on their interests, behaviors, and demographics, you can send tailored emails that resonate with their specific needs. This targeted approach not only increases engagement but also encourages more conversions, ultimately growing your reader base for your eBooks.

Understanding Your Audience

Behind every successful email marketing strategy lies a deep understanding of your audience. You can gather insights through surveys, social media interactions, and analytics on your previous campaigns. By analyzing this data, you will gain valuable knowledge about your readers, enabling you to create content that truly meets their expectations and desires.

Tailoring Messages for Different Segments

Tailoring your messages for different segments helps you craft effective communication strategies that engage various readers. By recognizing the unique preferences and challenges of each segment, you can create interesting content that resonates with them. This invites stronger relationships and positions your eBooks as solutions they can’t ignore.

Personalized messaging not only boosts open and click-through rates but also fosters loyalty among your readers. For example, if a segment shows interest in a specific genre or topic, you can offer exclusive previews or related content, enticing them to engage further. The more you refine your messages for each segment, the easier it becomes to build a dedicated reader base eager to explore all your eBooks.

Analyzing and Optimizing Campaigns

Keep track of your email marketing campaigns regularly to improve their effectiveness. Analyzing data such as open rates, click-through rates, and conversion rates will allow you to identify what works and what needs adjustment. By continually optimizing your approach, you'll be able to engage your audience better and ultimately grow your reader base for your eBooks.

Key Metrics to Track

Between open rates, click-through rates, and conversion rates, tracking these key metrics will provide insights into your campaign's performance. Analyzing these figures helps you understand how well your emails engage readers and can guide your future content decisions. By focusing on this metric, you can enhance your email marketing effectiveness.

A/B Testing for Better Results

Optimizing your email campaigns can significantly affect your reader engagement, and A/B testing is an effective method to find what resonates with your audience. This process lets you compare two versions of an email to see which one performs better.

Plus, conducting A/B tests allows you to experiment with various elements, such as subject lines, email formats, and call-to-action buttons. By analyzing the results, you can make data-driven decisions that enhance the effectiveness of your campaigns. Over time, this systematic approach will lead to increased reader engagement and a larger audience for your eBooks.

Integrating Social Media and Email Marketing

To maximize your reader base for your eBooks, integrating your email marketing efforts with social media is necessary. By promoting your email newsletter on platforms like Facebook, Instagram, and Twitter, you can tap into different audiences and encourage followers to subscribe to exclusive content. This synergy not only boosts your email list but also helps develop a community around your eBooks, increasing engagement and interest in your work.

Cross-Promotional Strategies

Cross-promotional strategies enable you to leverage your social media presence by sharing valuable content that directs followers to your email sign-up. Consider hosting webinars, giveaways, or collaborations with influencers in your genre. These activities encourage participants to subscribe to your email list for further insights, sneak peeks, or bonus materials, ultimately broadening your reader base.

Driving Traffic to Your Email Sign-Up

Driving traffic to your email sign-up is vital for expanding your reach. Use call-to-actions on your social media posts, stories, and in your bio to direct followers to your sign-up page. Engaging visuals and enticing messages will attract more subscribers, increasing the chances that they will engage with your eBooks.

Because of the ever-changing nature of social media algorithms, consistency in driving traffic to your email sign-up can present challenges. You can overcome this by running targeted ads or using pinned posts that highlight the benefits of subscribing. Actively engaging with your audience through live Q&A sessions or interactive polls can further entice followers to join your mailing list, enhancing your overall outreach.

To Wrap Up

Email marketing serves as an effective tool to build and engage your reader base for your eBooks. By cultivating a targeted email list, you can communicate directly with interested readers, share valuable content, and promote your work more effectively. This approach fosters a devoted audience, but helps you gather feedback and insights that can refine your future writing. Embracing email marketing empowers you to establish a strong connection with your readers, maximizing your eBook’s reach and impact in the literary world.

https://chuckmorganbooks.com

What Platforms Should You Use To Market Your Self-Published Fiction?

Chuck Morgan Crime Fiction Author

Just as every good story needs an audience, your self-published fiction requires the right platforms to reach the readers who will appreciate it most. Understanding where to market your work can influence its success and visibility in a saturated literary market. In this post, you will learn about various platforms that can help enhance your marketing strategy, connect with potential readers, and build a loyal fanbase. Whether you're a seasoned author or new to the self-publishing scene, finding the ideal channels can make all the difference in your writing journey.

Understanding Your Target Audience

While marketing your self-published fiction, it's imperative to grasp who your audience is. Knowing your target audience allows you to tailor your promotional strategies effectively, ensuring your work reaches the right readers. By understanding their interests and preferences, you will make more informed decisions about which platforms to use and how to engage with potential fans. This knowledge not only boosts your marketing efforts but also enhances your writing, making it more appealing to your desired readership.

Identifying Reader Demographics

Below are various factors to consider when identifying reader demographics for your fiction. Think about aspects such as age, gender, location, and education level. Use tools like social media insights or surveys to gather information that will help you better understand who your readers are. This analysis can guide you in creating targeted marketing content and selecting the right platforms that effectively reach your audience.

Analyzing Reader Preferences

Above all, understanding your readers' preferences is key to successful marketing. Explore what genres, themes, and styles resonate with your audience, as well as their preferred reading formats. This insight will enable you to make strategic decisions that align with your readers' tastes, ensuring that your promotional content captures their attention.

For instance, if your audience leans towards fantasy fiction, you might engage with them on platforms like Goodreads, where they actively seek recommendations and reviews. Analyzing reader preferences involves looking into their feedback on similar books, which can illuminate the elements they love most. Understanding whether they favor discussion groups, character-driven narratives, or specific plot twists informs how you approach your marketing strategy to create authentic connections.

Social Media Marketing

You must leverage social media to market your self-published fiction. These platforms not only allow you to reach a wide audience but also foster a community of engaged readers who can help spread the word about your work. By strategically choosing the right platforms and creating interesting content, you can elevate your online presence and connect with potential readers directly.

Choosing the Right Platforms

Any author should assess which social media platforms align with their genre and target audience. Platforms like Instagram and TikTok are popular for visually driven content, while Facebook and Twitter can be effective for building reader communities and sharing updates. Evaluate where your potential readers are most active and focus your efforts there to maximize engagement and visibility.

Creating Engaging Content

Platforms thrive on engaging and interactive content that resonates with your audience. This not only includes eye-catching visuals and intriguing snippets from your book but also behind-the-scenes insights into your writing process and personal anecdotes. Providing value through your posts encourages readers to connect with you and fosters a sense of loyalty.

Creating diverse content for your followers can include book teasers, character introductions, or even fun facts related to your writing journey. You might share artwork, engage in Q&A sessions, or run contests based on your book theme. Consistent interaction with your audience allows you to build relationships, making them more likely to become loyal readers and advocates for your work.

Book Promotion Websites

Now that your self-published fiction is ready for the world, using book promotion websites can significantly amplify your marketing efforts. These platforms connect authors with readers actively seeking new material, helping you boost visibility and potentially drive sales. From free listings to paid promotions, leveraging these resources can be a strategic way to gain traction in a crowded marketplace.

Top Sites for Self-Published Authors

The effectiveness of your book promotion often lies in selecting the right platforms. Websites like BookBub, Freebooksy, and Bargain Booksy cater specifically to self-published authors and can help you reach thousands of readers looking for their next great read. Each platform has unique offerings, so it's necessary to explore them to find the best fit for your genre and audience.

Strategies for Effective Promotions

Along with choosing the right sites, it's important to implement effective strategies for your promotions to maximize their influence. This includes crafting eye-catching book descriptions, using targeted keywords, and creating engaging visuals for promotional material. Timing your promotions around relevant trends or events can also enhance their impact.

Strategies for effective promotions should include researching your target audience to tailor your message and timing. Consider scheduling promotions during peak reading times, such as holidays or weekends, and collaborate with fellow authors for cross-promotional opportunities. Don’t underestimate the power of engaging with readers on social media to build a community around your work, fostering loyalty and encouraging word-of-mouth recommendations.

Email Marketing

Despite the rise of social media, email marketing remains one of the most effective ways to connect with readers and promote your self-published fiction. By building a dedicated email list, you can create a direct line of communication with your audience, ensuring that they stay informed about your latest releases, promotions, and any other exciting news related to your writing career.

Building Your Subscriber List

Around 60% of consumers prefer to receive promotional content via email, making it vital that you focus on growing your subscriber list. Start by offering something valuable, like a free eBook or a sample chapter of your latest novel, in exchange for their email addresses. Leverage social media and your website to encourage sign-ups and ensure that you’re transparent about how you’ll use their information.

Crafting interesting Newsletters

With your subscriber list in place, the next step is creating engaging newsletters that captivate your readers. Effective emails include updates about your writing journey, behind-the-scenes insights, and snippets of your work. Personalizing your emails can also enhance reader engagement and foster a sense of community among your followers.

Building a newsletter that resonates with your audience means incorporating eye-catching visuals and a clear layout, so your content is easy to digest. Be sure to keep your tone conversational and authentic; this will help develop a more personal connection with your readers. Consider including links to your blog, social media, or book purchase pages, making it easy for your audience to interact further with your work.

Using Online Communities

Once again, tapping into online communities can significantly boost your reach and connect you with a broader audience. Platforms such as social media groups, forums, and specialized sites allow you to engage with potential readers, share your work, and establish relationships with fellow writers. By actively taking part in these communities, you not only promote your self-published fiction but also gain invaluable feedback and support from like-minded individuals who understand the nuances of the writing journey.

Joining Writing Forums and Groups

By joining writing forums and groups, you position yourself among peers who share your passion for storytelling. Whether through platforms like Reddit, Facebook, or dedicated writing websites, these spaces offer a wealth of knowledge and camaraderie. As you share your work and participate in discussions, you gain insights, critique, and the opportunity to network with other authors who may help amplify your voice.

Engaging with Readers on Goodreads

Online, Goodreads serves as a powerful platform for authors to connect directly with readers. This community not only allows you to showcase your self-published fiction but also offers tools to engage with your audience through ratings, reviews, and book discussions. You can create an author profile, participate in groups, and even host Q&A sessions to foster a deeper connection with your readership.

Readers on Goodreads actively seek recommendations and are eager to engage with authors. By participating in discussions and responding to reviews, you can create relationships that lead to loyal followers. Using Goodreads' features, such as giveaways or participating in groups relevant to your genre, can enhance your visibility and establish you as a credible voice within the literary community. Leverage this platform to maintain connections and keep your books in the minds of enthusiastic readers.

Collaborating with Influencers

Unlike traditional advertising methods, collaborating with influencers allows you to tap into established communities that already have a passion for literature. Engaging with these digital personas can expose your self-published fiction to new audiences who trust their recommendations. By aligning your work with the right influencers, you can enhance your book's visibility and credibility in a crowded marketplace.

Finding the Right Influencers

Influencers come in various forms, from book bloggers to social media personalities. To effectively market your self-published fiction, seek influencers whose interests align with your genre. Their followers are likely to appreciate similar themes, making them more receptive to your book recommendations.

Building Mutually Beneficial Partnerships

By establishing partnerships with influencers, you create opportunities for both parties to thrive. When you approach influencers, think about what you can offer for their support, whether it's a free copy of your book, exclusive content, or promotional opportunities.

This approach not only fosters a stronger connection but also encourages influencers to promote your work authentically. Successful partnerships often lead to collaborative projects, such as giveaways or author interviews, which can significantly enhance your book's visibility. By nurturing these relationships, you can create a network of advocates who will be invested in your success, leading to sustained engagement and growth for your self-published fiction.

To wrap up

Considering all points, focus on various platforms to market your self-published fiction. Social media channels like Facebook, Instagram, and Twitter can help you engage with readers and build your audience, while online writing communities and forums provide opportunities for networking and feedback. Leverage platforms such as Goodreads and BookBub to increase visibility and reach targeted readers. A strong author website and email marketing can also enhance your promotional efforts, ultimately elevating your self-published work in a competitive market.

https://chuckmorganbooks.com

In my story “Risan is Teuta” [published in Croatian in the Montenegrin magazine ARS 2019, translated into English in KDP AMAZON 2025], the main character Queen Teuta cries over the fate of the Illyrian language: because the new fashion is for poets to write in Latin. If readers of the poet's native language do not read his poems, he is forced to write in a language that is read (appreciated) and which will replace his native language in the future. Teuta distances herself from the greedy materialistic people (and murderers) among the Illyrians who engage in piracy for the benefit of their interests and against the economic and peace agreements between her and the powerful Roman Empire. Teuta is aware of the truth: if the Illyrian language and art in the content of the phrase "common good" were more of an interest to her Illyrians than selfish personal material and social gain, then neither the Illyrian language nor the Illyrians would ever become extinct. 

Do rare enthusiastic writers who write (and) in the Croatian Glagolitic script, which is read by only a few and is not officially catalogued as a separate Croatian script, have the right to a national destiny? Why the Kajkavski (kajkavian) and the Čakavski (chakavian) are not readable in library programs as dialects: offered in professional processing of the CROATICA corpus as the notable subspecies of that corpus? 

World history (does not) need the apparent nation-states that, like the old vanished civilizations, are just one of the passing facts in the historical sequence, a minor gesture of opening up historicity to the small and insignificant. Still, these small and insignificant are rightly not part of the great and long-lasting stories because their driving force and horizon is not survival in a permanent-eternal-spiritual form, but exclusively in a changing-short term-material form. 

Europe has uncritically accepted the member states of "Eastern" Europe into its ranks, accepting their modus operandi - the assumption that to be European is a set of material and social-status achievements but not spiritual cultural civilizational. The member states of “Eastern” Europe that have not carried out lustration (only East Germany and Poland have carried it out) present themselves as Europeans, exhaust European material and economic resources but at the same time purposefully undermine European spiritual cultural civilizational achievements. The policies of “Eastern” Europe that Europe is generously financing are policies of the unlustrated legacy of bolshevism-communism-socialism, therefore they are godless neo-communist. Among them, all those renewed by the collapse of the totalitarian regime of YUgoslavia exist within the framework called postYUgoslavia (YU was essentially a dominant Orthodox Greater Serbia). "Eastern" Europeans cherish exclusively protocol patriotism and resolutely reject the idea of ​​elaborate long-term national strategies because the national state is a verbal, protocol, formal decoration but not (instead of) a goal, purpose, and content for them. Through their institutions, which are essentially non-sovereign and often actively anti-sovereign, cherish pro-YUgoslavism with dominant pro-Serbian (Serbization) and pro-Orthodox policies (Slavism and Pan-Slavism) and then pro-Islamic (Muhadjid) policies. The Islamists of Bosnia and Herzegovina are supported by two disastrous regime ideologies: the ideology of YUgoslavia that accepts them into its seemingly multicultural community, and the ideology of Nazism with the legacy of the contribution of Bosnian Muslims to Nazi war units: the purpose is a strategic undermining of national non-Muslim states with the ultimate goal of the victory of Islam. 

Entering the European Cultural Circle means being well-versed in Europe's history and spiritual achievements, from the philosophers and epics of ancient Greece [old Greek dramas were part of the school curriculum, but with accession to the European Union, obligatory reading was abolished] to the French Revolution. The French Revolution showed how, through cries of freedom and fraternity, to tear apart the entrails of pious strict Catholicism and clericalism, the ideal of aristocracy and the nobility of a selected and nurtured educated spirit... introducing the germ of godless and violent atheism, mediocrity and socialist equalization, leveler (uravnilovka) which flourished in the totalitarian regimes of the 20th century - bolshevism, communism, socialism - under the leadership of the Russian mega criminal's violent comrade Lenin, then Stalin and the communist (later a mason) with a stolen identity (non-Croat) violent Tito... continue even today in the post-communist "states" of "Eastern" Europe and in the communist regimes of the Far East. Europe's fascination with the legacy of the French Revolution, whose revolutionary nature subconsciously inspired the communist regimes of the 20th century, which cruelly and purposefully killed the bourgeoisie, the middle class, craftsmen, artists, scientists, all educated thinking people and the upper class of the nobility, and purposefully committed genocide, aristocide, and culturocide... persists today. 

Europe did not insist on the implementation of its Resolutions condemning all totalitarian regimes and is purposefully manipulatively disinterested in favor of their non-implementation in the countries of "Eastern" Europe, especially the Catholic countries of today's "Eastern" Europe, which before the totalitarian regimes belonged to the Austro-Hungarian Empire, that is, Central Europe [...and will belong to Central Europe again if they consistently and completely carry out an economic and spiritual (cultural and scientific) lustration]. Europe's traditional space ruled by Catholic and Protestant states together with the Jewish population before World War II is rapidly shrinking (narrowing). As a result of the mutual cooperation of Nazi and pro-soviet, pro-bolshevik neo-communist and pro-YUgoslav dominantly Orthodox and artificially insincerely constructed multicultural policies (which include also Muslims) – now the European space is expanding to include eastern Orthodox and Islamic cultures and, through economic (business) and scientific projects, it is reaching across the Muslim Middle East to the communist regimes of the Far East. What is European in a non-European militant Orthodoxy of the Old Testament type which officially - through the Serbian Memorandums – regularly produces conquest projects that for centuries have started world wars against the ancient, peaceful New Testament European Catholicism. What is European in a non-European militant Islam, especially after the glorious European past when Europeans, especially Croats, were Antemurale Christianitatis (Bulwark of Christendom) [= was a label that Pope Leo X gave to Croatia in 1519 which was the frontiers of Christian Europe defending Europe from the Ottoman Empire]. The structural reshaping of Europe is taking place with the help of liberal, non-conservative, globalist, atheistic, non-Catholic, pro-Eastern, migrant-invited, non-nationalistic... European policies towards “Eastern” Europe... and anti-European policies in “Eastern” Europe. 

After the bloody war aggression by the Old Testament militant Orthodoxy that attacked the New Testament peaceful Catholicism, all institutions that represented the strongholds of Orthodoxy remained active, abundantly financed by fake Europeans in the institutions of “Eastern” Europe. In everyday life, this means, for example, that the Croatian Glagolitic script is not taught in schools, although we, some parents, took our children to a private course that was perceived by state civil servants as "bullying children with useless (non-STEM) knowledge". Children who attend a music school where European classical music by famous European composers is listened to and performed are exposed to enviable and primitive mobbing by some children and teachers who emphasize that such activities are not mandatory-obligatory and do not represent a contribution to education: because if you try to explain to state civil servants how you have set aside your time (and money) to teach your children the European spirit and the civilized cultural circle, they repeat like parrots that what is not mandatory - obligatory, or legally prescribed as necessary education, is not even education worth mentioning. Consequently, children born in new or restored states listen to newly composed primitive “songs” called “narodnjaci” in the Serbian language or an invented so-called common mixed ("understandable by all") language, which is not the native music of autochthonous folklore expression in the category of valuable cultural tradition and heritage, but is a hoax - a strategically designed YUgoslavization of the European space to undermine and abolish not only national states but also Europe. 

Everyone in “Eastern” Europe who does not feel part of the East has only two choices: either to emigrate or to side with domestic chauvinists who see the only solution to all problems in the restoration of national states as they existed during World War II. I proposed a new paradigm (readable in my Essays in Croatian in SMASHWORDS) to the Croats: it is the RndH, or rather the summarized purified positive heritage of both the NDH and the RH, but purified without a trace of any totalitarianism.

On February 22, 1483, the printing of the first Croatian printed book (printer Ambroz Kacitić) in Glagolitic and Croatian was completed in the city of Kosinj in Croatia "Misal po zakonu Rimskog dvora " (Missal according to the law of the Roman Court), which confirmed the life of the Croatian Glagolitic. Contemporary authors who write in Croatian Glagolitic will not be honored in Croatia as “national heroes”, like, for example, Norwegians who still write with two written standards, Old Norse (bokmål = riksmål) and New Norse (nynorsk = landsmål). They will not even be understood as part of Croatian spirituality and culture at all, because the state finances Old Slavic institutes and so-called Slavists, distinguished doctors of science who are officially paid by the state to explain how the Glagolitic is a Slavic or Pan-Slavic project, and therefore also Eastern Orthodox. Working as a librarian-cataloger in the global library program Aleph, I processed a Montenegrin title in Montenegrin Cyrillic: I transcribed the title in Cyrillic and I translated it into Croatian Latin at the same time. Although this powerful global program [which also enabled me to download records from the Library of Congress Washington for further professional processing] has a handful of special signs and symbols and covers numerous non-Latin scripts, it did not include the Glagolitic script. For a valuable global program to know that Glagolitic exists, there must be a scientific elite that will explain it to management and leaders: to explain how Croatian Glagolitic exists as a significant Croatian script in which artistic creation is still taking place today. However, there is no scientific elite independent of official politics, and official politics is pro-Slavic, pro-PanSlavic, pro-Orthodox... in global pro-Eastern. This same eastern social-humanistic scientific elite, when lobbying for a code for (standardization of) the Croatian language in the Library of Congress Washington allowed, under pressure from jointed serbian-croatian Slavic, pan-Slavic, pro-Orthodox scientific policies, the internationally recognized code for the Croatian language to be implemented since 2008 instead of (since) 1991 when Croatian statehood was restored to the Republic of Croatia. 

“Eastern” Europeans enjoy the luxury of ignorance, disorder, unknowledge, non-work, and inaction... because they do not know how to designate, to describe a contemporary book of poems by a Croatian author (recently by poet Branimir Vurušić) in the Croatian Glagolitic script as the Croatian national corpus of CROATICA, determine what type of CROATICA it is (I wrote about the types of CROATICA in my Essays on STUDIA CROATICA published in Croatian in the SMASHWORDS), and enter it into the library program in parallel readable form in both the Croatian Glagolitic and the Croatian Latin scripts. On the contrary, they have state scientists who will declare contemporary works by Croatian authors in the Croatian Glagolitic script as a contribution to so-called Slavism within the glorified abortive (from the perspective of national literature) construct of Pan-Slavism. Personally, for years, enduring mobbing and isolation, I have sent requests to Croatian intellectuals (also) about the Glagolitic script, claiming that the Croatian Glagolitic script is part of the CROATICA national corpus (Studia Croatica) and deserves to be represented in library programs in the content of a rich system of special signs and symbols - however, to no avail.

European scientific contribution: Tomislav Beronić "Glagolitic script before Cyril and Methodius" (Zagreb, 2025). The author in his scientific-expert book presents the following theses on the origin of the Glagolitic script, which I put here in quotation marks. The enemies of the truth want to "strengthen the Pan-Slavic idea" and for centuries have been spreading and supporting "delusions in the Croatian academic environment" because reputable scientists "interpreters of the Glagolitic script are operatives of the Greater Serbian encroachment on Croatian cultural heritage" who "disparage the Glagolitic tradition embodied in the figure and work of St. Jerome" although "the Glagolitic folk tradition, especially in Dalmatia, is firmly tied to St. Jerome". However, "Croatian tradition respects St. Jerome as the creator of the Glagolitic script" and "there is no reason why first Croats, and then all other peoples, would prefer a very questionable interpretation of foreign hagiographic, that is, literary works about the Holy Brothers, to their tradition" and "it is difficult to escape the impression that the dating of Glagolitic monuments is avoided by exact methods precisely because of the Cyril-Methodist ban". If scientific research were conducted critically, objectively and in a European spirit: "In that case, if not the entire Cyril-Methodist science, then at least its part concerning the origin of the Glagolitic script would fall into disrepair. This would entail many other consequences, including the challenge of scientific works, and perhaps even academic titles. And so we conclude that lustration is not only a political concept but also a cultural one, and Croatian society will not be freed from the totalitarian mentality without it." I add: the mentality of all totalitarian regimes - because supporters of all totalitarian regimes of the 20th century criticize and dispute Beronić's contribution. While studying Old Norse literature, I noticed the similarity between runes and Glagolitic script (which I mentioned in my Essay on Old Norse literature and mythology published in Croatian in the SMASHWORDS content). Beronić states: “It should certainly be borne in mind that the inhabitants of Illyricum were technologically on the same level as other peoples in the surrounding area. In addition, the Illyrians were surrounded by cultures for which we have traces of their scripts – the Goths, who used runes, the Etruscans who had a separate script, the Romans who used the Latin script, and the Greeks who had their alphabet. I believe that the Delmatians, the Iapodes, the Liburnians, and others had their script and that this script was Glagolitic.” Regarding the character of Queen Teuta, who is in my story adorned with a fibula - Beronić writes about “The Development of Glagolitic Signs from the Illyrian Spiral Fibula (Clip).” Namely, “Glagolitic script originated in Liburnian, or perhaps better said - Illyrian homes, where housewives took motifs from everyday objects. They decorated their dishes and other objects with these motifs, made jewelry... and slowly created a communication tool using these pictograms. In the developmental process driven by the everyday lives of ordinary Illyrian women, I see the origin of written culture” and “Women elevated written communication skills to writing; it is not known when pictograms became letters.” The Beronić points out: “For a long time, the Illyrian script was invisible and uninteresting to the Romans, among other things, because they imposed their culture on the conquered, and later to the Latin Christian clergy as a kind of successor to the Roman Empire.” 

In the local context, the countries of „Eastern” Europe that, for example, do not engage in the projects of mutual multilingual translations of their national literature and the popularization of their classics are, like Illyria, doomed to failure, primarily culturally and then in all other ways. Cultural neglect states should be recognized as a cancer that undermines European civilizational achievements, but targeted colonization to conquer territory and resources (both from the East and the West) is a possible justification for Europe to continue rewarding the exclusive protocolar (often feigned) statehood of new - renewed quasi-national states. The death dance of Europe consists in the fact that although Europe is now draining the resources of “Eastern” Europe through ruthless, soulless colonization, it will be outplayed, because as in past centuries (Historia magistra vitae est) this hostilely united, unlustrated “European Trojan horse” will once again shoot at Europe and deal Europe a mortal wound. Maybe it would be fairer for the countries of „Eastern” Europe that have not yet undergone lustration (because Pan-Slavism is not only pro-Orthodox but also pro-Serbian and pro-Russian, that is, pro-Soviet), to join the alliance of Slavic states led by Russia, and the alliance of Muslim states led by Turkey, because it has been proven through all modern creativity that they belong to them spiritually and mentally. 

In the global context, the member states of Europe are also doomed to failure, as the English language becomes mandatory and the rapid replacement of the European population with non-Europeans who, as a rule, do not know or only mumble the language of the national state of residence without any interest in learning anything about the host culture is proof that Europe has neither self-awareness nor pride nor mechanisms for self-sustainability, and with the help of its politicians, modern-day Neros, cynically singing hymns to its self-destructive, deceptive policies, it is burning in a catastrophic fire like ancient Rome... without the possibility of return and (self)renewal. 

Translation from Croatian: Marisstella Octek

GDBK = CSBK     21.2.2025. A.D.

Building Your Brand from the Ground Up: The Millionaire Mindset by Oscar J. Starr III

Rating:5/5

Review:

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Travel with me, if you will, on this incredible journey spanning millions of years from when Pangea began its development towards becoming a single, supercontinent to its breakup to its break up to form what we know as today's seven continents, each rich in treasure. Detect if you can, the unique secrets left behind in Pangea's wake that will lead us to hidden treasure and hidden dangers.

Do not delay your journey, for others are trying to discover the still hidden treasures and hidden dangers. Will you be able to find unimaginable wealth? Will you be able to detect the hidden dangers?